Monday, March 31, 2008

Week 9: Presentation on Poster

Today was all about critque on two different kinds of posters, one good and one bad using the principles that we had learned throughout the course. Here's the presentation!

The good one chosen:

The poster gives off a good sense of equilibrium, which can be seen by the dividing lines. The weight on both sides of the poster are the same when divided by the middle red line and the curving lines which shape the middle are almost similar.

The figure in this poster would be the light in the middle as it attracts attention with the strong intensity given off. From there, you would probably look upwards, as if you were following the path of the snowy road, into the forest and finally up to look at the dreamcatcher at the very top. A sense of continuity is displayed.
Rule of Thirds: I tried experimenting how the dreamcatcher would have looked like if enlarged on the poster, and it does seem to give off a not as great effect, which actually shows that the rule of third is actually being practised and should be maintained.

4 main colours were used: black, grayish-green, gray and white. All together, they blend in well to make an overall sense of ominence and dreaded feeling, which can be seen as a good sense of unity. Furthermore the grayish-green is depicted as a stormy and cold feeling and fits well with the snowy landscape.

Words were contrasted against the dark background but did not rob the attention of the light in the middle.


Next is the bad one:

There is a lack in unity sense because of the cluttering of objects. No figure nor ground could be established properly because the audience will not know where to look first.

There is a bad clashing of the three primary colours as well as a few secondary ones. Mulitple usage of red and yellow everywhere which is supposed to be attention grabbing makes it hard to focus on which object to start off.
Suggestions to be made were to group the colours together to make it easier on the eyes, or change the colour for some objects. For example, maybe the heads could be grouped into a line at the middle of the poster since they are supposed to the focal point.